NATO, especially Turkiye, should use this opportunity for all it's worth. Deliver all kinds of military aid to Ukraine, everything that can somehow drive the Russians out. Any and all russian tanks, planes, soldiers and military assets that get destroyed now is ultimately a benefit for NATO.
This painfully stupid mistake of bombing Odessa needs to be exploited. Supply what you can and communicate to Putin that he won't win this war, no matter how disgusting and traitorous he behaves.
Let him see just how unmanageable the consequences of this war are going to be for Russia. How pitiful the entire thing has been handled. What a joke the russian army turned out to be. How he can't even bully his own backyard any longer. "Z"ero Percent of the Kremlin's glorious plan has gone as predicted, and it needs to be made clear.
Hopefully that will cut and expose the links of corruption between Putin and the european elites. If they can't make any more money, then what's the point of further engaging with Russia? They've been growing fat for far too long.